Cenitz Studio


Brand Platform
Brand Identity
Brand Architecture
Custom Typeface

France’s largest sports federation, the FFF is made up of a vast ecosystem of brands we have structured and enriched over more than 6 years: a clarified and modernized institutional brand in closer proximity with licensees, partners and the general public; differentiated and premiumised top brands, such as Équipe de France, Coupe de France, National Football Center, with a full implementation from digital to merchandising.

FFF new logotype

Casa Bleue Supporter visual universe

Redesigning the brand family

French national team brand platform & logo design

Brand architecture and logotype design

Stadium collaterals

Brand universe

Pictograms design

Custom font creation

Creation of a family of custom fonts

National Football Center logotype

CNF spaces branding

CNF logotype